Browning Introduces AddHeat Heating System

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Browning Introduces AddHeat Heating System<table align="right"><tbody><tr><td>

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6/17/09

Morgan, Utah - Heated clothing technology finally comes of age for hunters with Browning's new AddHeat system that will be offered in selected Browning apparel items for 2009. The days of heavy battery packs, clumsy controllers and short battery life are over.

At the core of the new AddHeat system is the heating element located in the upper back of a compatible garment, right where it can effectively maintain core body temperature. In addition to the body, several popular Browning jackets and parkas feature heating elements in the pockets to distribute heat and provide warmth for hands and fingers.

The Browning AddHeat system is comprised of the flexible, lightweight washable heating element found in the garment and the AddHeat Power Pack. The Power Pack includes a compact, rechargeable Li-ion battery that provides up to 5.5 hours of continuous body-warming heat, a simple to use "intelligent" Micro-CPU controller and 110-220 VAC charger.

The Power Pack is not included with AddHeat garments and must be purchased separately. This allows the consumer to purchase a single Power Pack to use with the garment(s) of their choice. The system is conveniently recharged with either a 110-220 VAC charger or with an optional 12VDC vehicle charger. Additional batteries are available to provide as much additional heat as needed. The battery weighs a mere 4.23 ounces and can be recharged up to 500 times.

Browning will offer an AddHeat Vest with the new AddHeat Heating System. The vest is constructed of a soft, quiet fleece outer shell with a brushed tricot inner lining. Taking care of the AddHeat Vest is very simple. Just remove the battery and controller and then hand wash and line dry the garment as often as necessary. Available in sizes S-3XL in Olive. Suggested Retail $100.00 - $126.00.

Browning's XPO Big Game Insulated Parka will be available with the new AddHeat System in Mossy Oak New Break-Up or Mossy Oak Treestand. The XPO Big Game Insulated Parka also features Browning's Pre-Vent waterproof, windproof, breathable laminate fabric for total protection and extra warmth with the AddHeat System. Available in sizes S-3XL, Suggested Retail, $264.00 - $290.00.

Browning's rugged Hell's Canyon Jacket will be offered with AddHeat System for 2009. The Hell's Canyon Jacket features a three-layer fabric that is silent in brush, windproof, and extremely breathable water-resistant. It also features an OdorSmart antimicrobial, moisture wicking fleece lining. Available in Mossy Oak New Break-Up or Mossy Oak Treestand in sizes S-3XL, Suggested Retail $168.00 - $188.00.

The new AddHeat System will also be offered in Browning's XPO Grand Passage Insulated Parka to give waterfowl hunters the option to enjoy extra warmth from this parka on extra cold days. The AddHeat XPO Grand Passage Parka also includes the Browning Pre-Vent waterproof, windproof, breathable laminate fabric for extra protection in the field. Numerous pockets for storage and a detachable insulated hood are also featured. Available in Mossy Oak Duck Blind camo in sizes S-3XL, Suggested Retail $296.00 - $324.00

Contact:
Scott Grange, scottg@browning.com, Paul Thompson, pault@browning.com (801) 876-2711 ext. 3306 or 3329
 
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