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MONDAY SEPTEMBER 10 2001

Fishing firm nets US rival in merger

BY JON ASHWORTH

ROXTON Bailey Robinson, which arranges hunting and fishing holidays for Britain’s business elite, has merged with its main American rival, Frontiers International.
The combined company, Frontiers & Roxton, expects sales of more than £40 million in its first year. The deal is in part being financed by a £6 million private placement of new equity arranged by Nash Fitzwilliams. The money will also be used to fund future expansion.

Christopher Robinson, the managing director, said that the deal brought access to new destinations in Montana and Alaska, along with trout fishing in Argentina and bone-fishing in the Seychelles. Roxton Bailey Robinson arranges hunting and fishing trips for chairmen and chief executives. It also arranges corporate entertainment outings for City firms. Mr Robinson said he was confident that business would hold up through the economic slowdown. He said: “We’re dealing with high net worth individuals. The last recession had a very limited impact on our business.”

Clients are thought to include Sir Rocco Forte, who famously was away shooting on the day Granada launched its £4 billion bid for the Forte hotels group.

Both companies were instrumental in opening up Russia’s Kola Peninsula, the world’s premier salmon fishing destination. Frontiers pioneered bone-fishing at Christmas Island in the Pacific and Atlantic salmon fishing in Iceland.

Roxton Bailey Robinson, based in Hungerford, was formed in 1994 by the merger of Roxton Sporting Agency, Bailey Robinson, Kola Salmon and Tippet Safaris.
 

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