ND sign company refuses PETA billboard space


Mar 11, 2001
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April 26, 2002

PETA says it can't obtain billboard space

By VIRGINIA GRANTIER, Bismarck Tribune

A national animal rights group says a North Dakota sign company has refused to sell it billboard space.

Jay Kelly, a spokesman for People for the Ethical Treatment of Animals, based in Norfolk, Va., said PETA had intended to buy an ad from Newman Outdoor Advertising to express its concern about March of Dimes animal testing. It would have coincided with the March of Dimes' WalkAmerica, its largest fund-raiser, scheduled to take place in Bismarck, among other places, Sunday.

PETA says it now plans to take its message "directly to the streets" by holding a protest at the Bismarck walk-athon instead.

A Newman Outdoor Advertising spokesman in Bismarck declined to comment and referred the questions to Newman's Jamestown headquarters, but no one there could be reached for comment.

Kelly said a Newman employee said PETA is not very popular in this area and if Newman took its business, he knew "darn well" contracts from the cattlemen's association would be pulled.

"We congratulate Newman's," said Wade Moser, executive vice president of the North Dakota Stockmen's Association.

Moser said PETA has a bigger agenda than just animal testing. "They want to eliminate the use of animals for anything," he said.

When asked if his association would pull advertising from Newman if it displayed PETA messages, he said the association has no contracts with Newman.

Talithia Grant, a PETA spokeswoman, said the billboards have run or are running in Arizona, Wyoming, California, Michigan and Kansas City. She didn't know whether the billboards had been rejected anywhere else.

According to PETA, it convinced the March of Dimes' largest donor, Kmart, to join other top supporters in announcing it would no longer support animal testing. But, Kelly said, the March of Dimes continues to fund experimenters who use animals for studies.

As an example, Kelly said the Oregon Regional Primate Research Center in Beaverton receives March of Dimes funding and experiments on pregnant monkeys to study whether intrauterine infection leads to miscarriages and birth defects.

Kelly said the monkeys are tethered to cage walls with a bundle of wires implanted into their backs. The wires run through the abdomen and are implanted in their uteruses and fetuses.

Kelly said it has been known for years that infections during pregnancy cause premature labor and miscarriage.

"What the March of Dimes should be doing with (that) $200,000 instead of torturing monkeys is funding human needs program that actually help babies and families living with birth defects," Kelly said.

But Lisa Godwin, spokeswoman for the primate center, said monkeys involved in the study are not tethered to a wall.

Godwin said the center's 3,000 Rhesus Macaque monkeys generally live together in "open-air shelters" that are open on the sides and have radiant heat coming from the floor.

She said five or six monkeys are brought inside at about the 50th or 60th day of their 167-day gestation period and are studied until after they give birth. They stay in a 24-by-24-by-24-inch cage. Jackets with IVs, sensors and monitors to monitor uterine contractions are put on them. She said if a monkey can't get used to the jacket after about a week, it's released back into the breeding colony. A monkey is never used for more than two pregnancies, she said.

"They're not abused or tortured in any way," she said.

Mary Tello-Pool, state director for North Dakota's March of Dimes, said in a news release that "March of Dimes research grantees follow the full standards set by the United States Department of Agriculture and the National Institute of Health for ethical and humane treament to protect the welfare of animal subjects, including using alternatives whenever possible."


Well-known member
Mar 15, 2001
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Maybe its just because I think that they are just a bunch of idiots but i was Appalled at the statement by the PETA spokesperson.

"What the March of Dimes should be doing with (that) $200,000 instead of torturing monkeys is funding human needs program that actually help babies and families living with birth defects," Kelly said.

Typical stupid statement by one of those idiots.
Dont find a cure for the disease lets just spend the money on taking care of them AFTER they acquire the problem.

Maybe just me but god that pissed me off.


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