NWTF Consolidates Publications, Announces Turkey Country

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NWTF Consolidates Publication, Announces Turkey Country

6/12/09

EDGEFIELD, S.C. The National Wild Turkey Federation is introducing a brand-new, full-color publication Turkey Country.

The new magazine will take the place of the Federation's four main publications Turkey Call, Women In The Outdoors, Get in the Game and Wheelin' Sportsmen beginning in September 2009.

"Turkey Country is not just a new name, it's an entirely new magazine," said Burt Carey, NWTF editorial director. "We're taking the best of all the NWTF's titles and rolling them into a brand-new, exciting book with a cutting edge look. It's the publication of the NWTF and all its programs."

Meet the Turkey Country Team

Turkey Country's editorial team is working hard to fill the new magazine with new features and old favorites.

Karen Lee Editor
Gregg Powers Managing Editor
P.J. Perea Senior Editor
Matt Lindler Photo Editor
Michelle Jones Publishing Assistant


Thanks to the art department and their combined total of 105 years of graphic arts experience, Turkey Country will have a cutting-edge look.

Trent Harrelson Art Director
Derrick Strickland Associate Art Director
Jason Combs Graphic Artist
Ryan Kirby Graphic Artist
Todd Price Graphic Artist
Jason Rikard Graphic Artist

For years the NWTF has promoted its outreach programs and Hunting Heritage Club as independent units, and members of those programs received a high-quality, member-specific publication as a benefit. The challenge with that approach, however, was that members of those outreach programs received information separate from regular Federation membership.

"Having four different magazines devoted to separate programs resulted in a fragmented communications effort where regular NWTF members were rarely aware of volunteer opportunities within the outreach programs," Carey said. "By folding these four magazines into a single publication, we're creating a method for focusing on our member volunteers while providing a tool that tells the Turkey Federation story in each and every issue."

The new magazine will be divided into six sections: Conservation, Special Issues, The Caller, Outreach and Education, On the Hunt and Get in the Game. While the new book will have a brand-new look and feel, some old favorites from each magazine will remain the same including Ask Dr. Tom, Hen Tracks and Seeds of Success, as well as inspiring stories about Wheelin' Sportsmen NWTF members. Turkey hunting legend Tom Kelly also will write a regular humor column that is sure to keep readers laughing. PlusTurkey Country will broaden its reach to the Web by featuring exclusive online content.

"The best part about this change is having the opportunity to give all our members six issues of a top-notch magazine that is packed with their current favorites and new features," Carey said. "When readers open the new Turkey Country, they will, without a doubt, get a clear picture of the NWTF and will know how they can get involved in furthering our mission."

Founded in 1973, the NWTF is a national nonprofit conservation and hunting organization dedicated to conserving wild turkeys and preserving hunting traditions.

For more information about the NWTF visit www.nwtf.org or call (800) THE-NWTF.

About the NWTF: The National Wild Turkey Federation is a national 501(c)(3) nonprofit conservation and education organization with a mission dedicated to conserving wild turkeys and preserving hunting traditions.

When the NWTF was founded in 1973, there were only 1.3 million wild turkeys. Today that number stands at more than seven million birds throughout North America, thanks to the efforts of state, federal and provincial wildlife agencies, the NWTF and its members and partners.

Growth and progress define the NWTF as it has expanded from 1,300 members in 1973 to nearly a half million today. With that growth has come impressive strides in wildlife management as the NWTF has forged dynamic partnerships across the country to further its conservation mission. Together, the NWTF's partners, sponsors and grassroots members have raised and spent more than $286 million upholding hunting traditions and conserving nearly 14 million acres of wildlife habitat.

While wild turkey restoration is nearing completion, the NWTF still has much work to do. Across North America, supporters are working to enhance habitat for wild turkeys and other wildlife while providing hunters with more opportunities and access to public and private land. In addition, NWTF volunteers and partners are introducing youth, women and people with disabilities to the outdoors through special educational events.

The NWTF's national headquarters, located in Edgefield, S.C., features the Wild Turkey Center and Winchester Museum and 100-acre Outdoor Education Center.

If you would like to become a member of Team NWTF, join a committee or start a chapter, please visit our Web site at www.nwtf.org or call us at 800-THE-NWTF.


Contact:

Shannon Coggin (803) 637-3106
 
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